Product feed optimization is a game-changer increasing visibility in the Google Shopping landscape. Be it Shopify, BigCommerce or WooCommerce. Our optimisation efforts aim to increase relevance and quality scores while connecting to your audience to maximise conversions.
We segment your search terms into categories. Our approach lowers bids on non-converting terms and bid more aggressively on on terms that do convert — maximising impressions and ensuring the right searchers see your products.
Programmatic bidding and smart budget pacing help to reduce costs, while our team manually adjusts bids to allocate budget to the most profitable campaigns and product segments. Some enterprises need more including geo-targeting, day-parting, user devices, audience segments and more.
There are countless opportunities for conversion among customers who already know of you and engage your brand. Our team knows how to implement product-level targeting with dynamic remarketing ads that capture customers more likely to convert.